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Marketing and sales enablement

I’ve created sales enablement and marketing materials used across the sales cycle, from sales prospecting and live and virtual events to discovery and proposal meetings. Content is often repurposed on company websites.

Who

Multiple companies across fintech, SaaS, and healthcare insurance

What

Brand identity assets

  • Value statements

  • Brand voice and style

  • HTML product and service pages

  • Company timeline infographic (as year-end report)​​

What

Sales sheets & promotion

  • Business sales brochures (1,4, and 6-pagers)

  • Industry vertical sales sheets

  • Risk reports

  • Articles (self bylined and ghostwritten)

  • Author bios

  • Social promotion​​

Why and What
Business Sales Brochure

Example: Company brochure

cover of company brochure
first two pages of company brochure
third and fourth pages of company brochure
last page of company brochure
Industry Pages

Example: Industry solution sheets

cover of industry sales sheet
second page of industry sales sheet
Risk Reports

Examples: Thought leadership

cover of 5 pitfalls article
second and third pages of 5 pitfalls article
first page of health care policy article
Second and third pages of health care policy article
Fourth and fifth pages of health care policy article

Example: Thought leadership brochure with repurposeful sections (excerpts)

Cover of multigenerational benefits brochure
Second and third pages of multigenerational benefits brochure
Fourth and fifth pages of multigenerational benefits brochure
Sixth and seventh pages of multigenerational benefits brochure

Examples: Product brochures (excerpts)

Cover of network access brochure
Second page of network access brochure
Third page of network access brochure
Fourth page of network access brochure
Fifth page of network access brochure
Cover of large group brochure
Second page of large group brochure
Third page of large group brochure
Fourth page of large group brochure
Fifth page of large group brochure
Author Bios

Examples: Author bios

Employee 2 author bio

Disclaimer: Work samples are included for portfolio purposes. Intellectual property rights belong to the respective company.

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